Events
Toolkit Tuesday Brings Back Lunch and Learn
Get ready to dive into how you can enhance your brand’s narrative and customer journey to emphasize your company’s values and personality. Walk away understanding go-to tools and resources that you can try right away to ensure your brand aligns and is revitalized.
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The Power of Branding and Storytelling
September 17th, 2024 from 12 pm – 1:30 pm – HYBRID
This session is facilitated by one of our very own mentors, Christine Lieu, the expert behind CL Designs and the Brand Party Podcast. Christine is a graphic designer who’s traded in climbing the corporate ladder for climbing mountains around the world. Christine helps purpose-driven businesses create cohesive branding, web design, and social content to drive impact and sales. As featured in Top 10 Canada Design, the Brand Party Podcast delivers fun, honest, to-the-point advice that you can implement RIGHT AWAY in your entrepreneurial journey.
Learning Outcomes:
1.) Understanding Branding Fundamentals:
- Define what branding is and its significance in personal and professional contexts.
- Explore how branding influences perception, reputation, and recognition in the workplace/your career.
2.) Identifying Personal Brand Attributes:
- Assess personal strengths and values to define unique brand attributes.
- Determine how these attributes align with career goals and desired professional image and strategies.
3.) Crafting Your Brand Story:
- Learn the elements of storytelling and their role in personal branding.
- Develop a compelling narrative that communicates your journey, achievements, and aspirations.
Lessons From Leaders
What I Learned from Bankrolling My Business: The Search for Capital
Navigating the journey of building your business from the ground up is challenging, particularly when exploring the world of self-financing. Don’t miss this invaluable opportunity to learn from experts who have successfully bankrolled their ventures and managed to secure the necessary capital for growth.
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Join us in Person, or Virtually:
- Date: Friday, September 27, 2024
- Time: 8:00 am – 9:00 am (doors open at 7:15 am for networking and a light breakfast for those in person)
- Location: 400 Southgate Road, Guelph, ON/ Virtual on Zoom
In this engaging panel discussion, you will hear firsthand experiences and insights from seasoned entrepreneurs who have taken the bankroll route to fund and grow their businesses, whether it’s bootstrapping, loans, VC’s, and more. Our expert panelists will share the lessons they have learned, the obstacles they have overcome, and take your questions about the strategies they have employed in their quest for capital.
Why Attend:
- Gain actionable insights from experienced entrepreneurs
- Network with like-minded individuals and industry experts
- Participate in an interactive Q&A session with the panelists and enjoy a continental breakfast
Panelists:
- Ronen Benin, CEO of Glissner
- Robbie Mair, CEO of EcoTank Canada
- David Levy, CEO of Chocolate Tales
- Dominique Mastronardi, COO of Beck’s Broth
Event Sponsor:
Breakfast Sponsor:
Inclusive Innovation Workshop
Join us on October 24 from 12 to 3pm for our second Inclusive Innovation Workshop. Offered virtually, this training will help founders embed the principles of Equity, Diversity, Inclusion, and Accessibility (EDIA) into their organization from the ground up. Using the startup development phases as a framework, the program walks founders through how to innovate for inclusion with practical tools and resources for each phase.
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At the end of the session, participants would have learnt about:
– the foundation of DEI in the context of inclusion and how to apply it to their startups
– practical steps to leverage DEI for successAbout the FacilitatorSeun Adetunji is the Founder of MedInclude, a medtech startup that helps patients better understand medical information. Prior to starting MedInclude, she helped Design teams at Shopify embed the principles of DEI into Shopify’s products and services. Seun brings her experience across the Tech, Education, and Healthcare sectors to bear on DEI topics. Seun has a Masters in International Law and is currently enrolled in the Masters of Business and Entrepreneurship program at the University of Waterloo.
